Content Preview
Newsday 7 day/Optimum Online® subscribers click here for full access
Not a Newsday or Optimum Online® subscriber? Click here
Local merchants working to lure holiday shoppers
Quick ReadLI merchants turn on the charm to lure shoppers with lights, incentives and coupons
Photo credit: Handout | The Huntington Hot List focuses on gift items that can be found in the community, including necklaces like this from Zachary’s Fine Jewelry; beauty services (hair and makeup) by Spa Adriana, and Porto Vivo restaurant where the photo was made. (December 2009)
Jacquee Gustafson helps promote Sayville as an alternative
Eva Gruosso, left, and Samantha McGuire of Spa
For the techie: Technology gift guide
Holiday gift guide: Hottest console games
Gift guide: Gaming consoles
Amid the din of the price wars waged by national retailers, Long Island's small merchants have been creating a buzz of their own, using every strategy -- both old and new -- in their arsenals to boost customer traffic and sales.
While they cannot afford the drastic price slashing common with big-box retailers, many of these smaller retailers said they started their sales and Main Street shopping...
Newsday & ExploreLI are now available at no charge to Newsday 7-day and Optimum Online® subscribers. To continue reading, please log in or register now.
