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Retailers look to stretch out Cyber Monday push

Published: November 23, 2009 4:34 PM
By The Associated Press  MAE ANDERSON (AP Retail Writer)

Quick ReadRetailers stretch out online deals throughout holiday weekend, plan more for Cyber Monday

NEW YORK (AP) — Retailers are thinking beyond Cyber Monday — a holiday marketing promotion many push for the Monday after Thanksgiving — and trying to spin their discounts into into Cyber Weekends or even Cyber Weeks.

Target, Walmart, Toys R Us and others will be running online sales throughout the holiday weekend, with additional sales on Nov. 30, or Cyber Monday. J.C. Penney will offer online...

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