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Families in focus during 2013 New York Auto Show

Visitors to the 2013 New York International Auto

(Credit: Nancy Borowick)

Don’t be alarmed as you notice SpongeBob SquarePants and built-in vehicle vacuums taking precedence over engine cylinders and transmissions at the New York Auto Show. It’s all part of car manufacturers’ renewed focus on the family car buyer.

Toyota, Honda, BMW, Chrysler Group and General Motors all took the 2013 New York International Auto Show as a chance to appeal to family-oriented consumers...

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