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The 2014 Chevrolet Corvette Stingray is displayed after (Credit: Bloomberg News)

The 2014 Chevrolet Corvette Stingray is displayed after being unveiled ahead of the 2013 North American International Auto Show (NAIAS) in Detroit. (Jan. 13, 2013)

New Chevrolet Corvette unveiled at 2013 Detroit Auto Show

Chevrolet unveiled its highly anticipated seventh-generation Corvette, the first new model in nine years, the night before the North American International Auto Show opens to the press in Detroit.

When 1,000 GM engineers and designers started work on the next-generation Corvette, they began with the usual priority list for a muscle car, the Associated Press reported. Killer looks. Big engine. Fast. But topping the list was something that belies the roar of the Chevrolet's giant V-8: Gas mileage.

The new model, set to reach dealers in the third quarter of 2013, is part of the push to breathe new life into the Chevy brand, which accounted for 71 percent of GM's 2012 U.S. sales, according to Bloomberg News.

The seventh-generation Chevrolet Corvette, the C7, is revealed
(Credit: Getty Images)

The seventh-generation Chevrolet Corvette, the C7, is revealed to the media at the Russell Industrial Complex in Detroit. (Jan. 13, 2013)

The 2014 Chevrolet Corvette debuts before the start
(Credit: AP)

The 2014 Chevrolet Corvette debuts before the start of the media previews at the North American International Auto Show in Detroit. (Jan. 13, 2013)

From left, Ed Welburn, General Motors vice president
(Credit: AP)

From left, Ed Welburn, General Motors vice president of global design, Tadge Juechter, chief Corvette engineer, and Mark Reuss, president of General Motors North America stand next to the redesigned Corvette Stingray. (Jan. 13, 2013)

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Mark Reuss, president of General Motors Co. North
(Credit: Bloomberg News)

Mark Reuss, president of General Motors Co. North America, speaks during the unveiling of the the 2014 Chevrolet Corvette Stingray ahead of the 2013 North American International Auto Show (NAIAS) in Detroit. (Jan. 13, 2013)

Mark Reuss, president of GM North America, introduces
(Credit: Getty Images)

Mark Reuss, president of GM North America, introduces the redesigned 2014 Chevrolet Corvette Stingray ahead of the 2013 North American International Auto Show in Detroit. (Jan. 13, 2013)

Journalists surround General Motors' new 2014 Chevrolet Corvette
(Credit: AP)

Journalists surround General Motors' new 2014 Chevrolet Corvette Stingray the night before press days at the North American International Auto Show in Detroit. (Jan. 13, 2013)

The 2014 Chevrolet Corvette Stingray is displayed after
(Credit: Bloomberg News)

The 2014 Chevrolet Corvette Stingray is displayed after being unveiled ahead of the 2013 North American International Auto Show (NAIAS) in Detroit. (Jan. 13, 2013)

Photographers take pictures of the 2014 Chevrolet Corvette
(Credit: Bloomberg News)

Photographers take pictures of the 2014 Chevrolet Corvette Stingray after the unveiling ahead of the 2013 North American International Auto Show (NAIAS) in Detroit. (Jan. 13, 2013)

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Detail of the hood of the redesigned 2014
(Credit: Getty Images)

Detail of the hood of the redesigned 2014 Chevrolet Corvette Stingray is introduced the night before press previews start at the 2013 North American International Auto Show in Detroit. (Jan. 13, 2013)

General Motors unveiled the revamped Corvette, the first
(Credit: AP)

General Motors unveiled the revamped Corvette, the first new version of the iconic sports car in nine years, in Detroit. (Jan. 13, 2013)

The 2014 Chevrolet Corvette Stingray is displayed ahead
(Credit: Bloomberg News)

The 2014 Chevrolet Corvette Stingray is displayed ahead of the 2013 North American International Auto Show (NAIAS) in Detroit. (Jan. 13, 2013)

The 2014 Chevrolet Corvette Stingray is unveiled ahead
(Credit: Bloomberg News)

The 2014 Chevrolet Corvette Stingray is unveiled ahead of the 2013 North American International Auto Show (NAIAS) in Detroit. (Jan. 13, 2013)

The new Corvette Stingray is displayed after its
(Credit: AP)

The new Corvette Stingray is displayed after its unveiling ahead of the North American International Auto Show in Detroit. (Jan. 13, 2013)

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The interior of the new Corvette Stingray is
(Credit: AP)

The interior of the new Corvette Stingray is displayed after its unveiling ahead of the North American International Auto Show in Detroit. (Jan. 13, 2013)

The rear end of the new Corvette Stingray
(Credit: AP)

The rear end of the new Corvette Stingray is displayed after its unveiling in Detroit. (Jan. 13, 2013)

The 2014 Chevrolet Corvette debuts in Detroit. (Jan.
(Credit: AP)

The 2014 Chevrolet Corvette debuts in Detroit. (Jan. 13, 2013)

The Chevrolet Corvette Stingray, in red, is seen
(Credit: AP)

The Chevrolet Corvette Stingray, in red, is seen with previous models during media previews for the North American International Auto Show in Detroit. (Jan. 14, 2013)

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