Scouring through the land of the rich and famous on the East End can be intimidating. The money and power overflows. For those of us who don’t have time to sort through the brilliance, Hamptons Magazine has come up with the "2010 Power List."

In the real estate world, Sag Harbor resident Dottie Herman, president and chief executive of Prudential Douglas Elliman Real Estate, made the list. Others from Pru included Southampton's Lori and Joe Barbaria, Jay Flagg and Dolly Lenz, Sagaponack's Paul Brennan, East Hampton's Toni Haber and Patrick McLaughlin, and Bridgehampton's Enzo Morabito.

The Corcoran Group also made a showing. Along with East Hampton resident Pamela Liebman, president and chief executive, there is Susan Breitenbach of Bridgehampton, Southampton's Rick Hoffman, East Hampton's Gary Depersia, Deborah Grubman, Bryan Midlam, and Sag Harbor's Mala Sander.

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And from Sotheby's International Realty, there was Ritchey Goodwin of Southampton.

Saunders & Associates' Diane Saatchi of East Hampton also made the list.