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Small business: Finding a partner is a ticklish business

Before creating a partnership know yourself and your

Photo credit: Photos.com | Before creating a partnership know yourself and your business. (November 2009)

Jamie Herzlich

Newsday columnist Jamie Herzlich Jamie Herzlich

Herzlich writes the Small Business column in Newsday.

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It can be difficult for a small business to go it alone in this economy.

To be sure, there are a lot of valuable resources another partner can bring, but many entrepreneurs are reluctant to give up their own independence by creating a formal union via merger or acquisition.

That's when a strategic alliance can make sense. Such arrangements allow companies to work collaboratively with...

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