The Nassau Coliseum's Electric Tomato Festival has been squashed. The Oct. 6 event was to feature a massive food fight with tomatoes, set to electronic dance music (EDM) in the Coliseum parking lot.
Addressing the reason for the cancellation, Erin Chase, the Coliseum's booking and marketing manager, said the venue wasn't aware of the EDM element when the event was first booked and was "a little concerned" in the wake of two drug-overdose deaths at the Electric Zoo festival at Randalls Island in late August. A written statement about the festival's cancellation also cited low ticket sales.
The inspiration for the Electric Tomato Festival came from La Tomatina in Bunol, Spain, where thousands gather annually for a huge tomato fight in the Plaza del Pueblo.
Along with paying $29.95 for a ticket, attendees of the Electric Tomato Festival would have needed to sign a waiver noting that they were responsible for their own safety. DJs Sluggo and Downlink were set to headline the day, along with a slew of local DJ talent.
The Coliseum hasn't had good luck with EDM shows. Last October, its "Haunted Coliseum" event was shut down because of patrons' rampant intoxication. At least 50 people needed medical attention.
Chase said that if the Coliseum rebooked the Tomato Festival at a later date, it would be without any EDM.
"We might take a look at it in the spring when the weather gets nicer," she said.
Calls to the Georgia-based promoter, AC Productions, were not returned.