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Levi's 1st ever global collection
Photo credit: Bruce Gilbert
A fashion show…for Levi’s. Seems like an oxymoron, no? After all, isn’t Levi’s sort of…beyond fashion?
Levi’s, the brand , as we all know, is an icon here in the U.S.—or like oxygen, just something we breathe in without thinking. Doesn’t almost everyone have at least one pair (or 15) in their closet?
Icon or no, Levi’s needs to stay relevant, and so the brand organized a fashion show...
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