Lay's chocolate-covered potato chips to be sold in Target

Lay?s Wavy Original Potato Chips Dipped in Milk Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate will be available at Target stores next week, according to the Frito-Lay media office. The curious should grab theirs quickly, as this particular union of sweet and savory is available for a limited time. Photo Credit: Handout

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Chocolate-covered pretzels are about to get some major competition: A milk chocolate-covered potato chip.

Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate will hit Target stores next week, according to the Frito-Lay media office. The curious should grab theirs quickly, as this particular union of sweet and savory is available for a limited time.

That could change if the item is a success.

"We’re going to see how the product does during this holiday season and use that benchmark to determine future distribution," Katie Wittenburg, a Frito-Lay spokeswoman, said in an email.

A 5-ounce bag has a suggested retail of $3.49.

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