Chocolate-covered pretzels are about to get some major competition: A milk chocolate-covered potato chip.

Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate will hit Target stores next week, according to the Frito-Lay media office. The curious should grab theirs quickly, as this particular union of sweet and savory is available for a limited time.

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That could change if the item is a success.

"We’re going to see how the product does during this holiday season and use that benchmark to determine future distribution," Katie Wittenburg, a Frito-Lay spokeswoman, said in an email.

A 5-ounce bag has a suggested retail of $3.49.