Stephen Curry will not win a third consecutive MVP Award, but he did retain one title that illustrates his popularity: The Warriors guard led the NBA for a second consecutive regular season in replica jersey sales on NBAStore.com.

The rest of the top five features the Cavaliers’ LeBron James, the Warriors’ Kevin Durant, the Thunder’s Russell Westbrook and the Cavaliers’ Kyrie Irving.

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The Knicks’ Kristaps Porzingis ranked seventh and his teammate, Derrick Rose, was 12th. Carmelo Anthony did not make the top 15, nor did any member of the Nets.

Isaiah Thomas of the Celtics debuted on the list at No. 14, and the Bucks’ Giannis Antetokounmpo rose five spots, from No. 14 last year to No. 9.

The Warriors retained their top spot on the team merchandise list, followed by the Cavs, Bulls, Lakers and Knicks.