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Hudson Valley grad's blood-clotting invention goes viral
A 2010 Hudson Valley graduate has found himself on page 19 of the New York Post on Monday -- not for scandal or intrigue -- but for discovering a gel that one day could save soldiers' lives.
Joe Landolina, 20, of Pine Bush, and his business partners at Suneris Inc. have developed a gel patch that can be placed on a wound to quickly stop the bleeding. He has partnered with a cardiovascular surgeon, Dr. Herbert Vadnik, at Englewood Hospital and Medical Center in New Jersey to test the discovery and plans to sell it on the veterinary market this summer.
Landolina said the idea of solidifying a liquid came to him before his freshman year at New York University, where he is now a junior. He credited Pine Bush High School's award-winning Odyssey of the Mind program -- a problem-solving competition -- with giving him the skills to think outside the box and pitch his ideas in an NYU business competition as a freshman.
Landolina had 30 seconds to capture judges with his idea. His summation: Imagine you're a soldier running through the battlefield. Your femoral artery gets severed and you have three minutes before you bleed to death. Unfortunately, it takes five minutes to stop bleeding naturally. This gel can stop the bleeding immediately.
Three years later, that same pitch went viral after Landolina gave a presentation at the school with reporters present.
"It had a viral snowball effect," Landolina said.
It didn't hurt that Landolina has a YouTube video showing just how quickly his goo stops bleeding.
Although human applications of the gel must go through clinical trials, Landolina is planning to attend conferences and begin sales of Veti-Gel in the summer.