MARINA DEL REY, CA - APRIL 29: (L-R) CMO at Cinedigm Jill Calcaterra, President of Digital and Enterprise Development at Univision Communications Inc. Kevin Conroy and President of Content Development and Production Nickelodeon Group Russell Hicks speak onstage at Variety's Spring 2013 Entertainment and Technology Summit Co-Produced with Digital Hollywood at Ritz Carlton Marina Del Rey on April 29, 2013 in Marina del Rey, California.
When you’re a producer, you’re a product of your environment ... In my house, my kids ran all the TVs. All I had was Nickelodeon and Disney Channel on all day long. That was my frame of reference. I wasn’t watching The Wire because I couldn’t watch The Wire. It was Hannah Montana and Spongebob 24 hours a day. My first projects were kids projects because that’s all I knew.
They were the first true multi-platform network — where their programming wasn’t about YouTube. They were programming for Nickelodeon. You could create more programming for broadcast, you could create more programming for cable, build something for Netflix, do something for Hulu.More quotes »
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