Marathon ads make me feel marathon guilt

(Credit: Urbanite)

Marathon ads that make me feel guilty about not being a marathoner. Via ATHLETE Director Dave on Flickr.

Is the wealth of Asics/New York City Marathon ads making anyone else realize they're simply not working out enough?

With an ad featuring a handsome, glistening marathoner plastered on every wall of Union Square station and many a city bus, I've become suddenly aware I cannot run a 30-second mile. I am an athletic failure.

Thanks a lot Asics/New York Marathon ads. You don't make me want to attend the marathon. You don't make me want to buy Asics. You make me want to eat my feelings.

Emily Ngo

Tags: advertising , new york city marathon , union square

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