Their 'kea to furniture sales
It's known far and wide that the Red Hook Ikea is opening this week (Wednesday at 9 a.m., to be exact), but the Swedish furniture giant wants it to be known even farther and wider.
Those strolling pass the Brooklyn Library near Grand Army Plaza today can stroll into a living room setup that Ikea has placed front and center on the sidewalk. That's right, a living room outside. It's all in good, promotional fun.
The nice but overdressed lady with the earpiece and clipboard tells me it'll be around until 7 tonight. Check it out.
-- Emily Ngo
Tags: ikea , red hook , shopping , prospect park , advertising , parks , brooklyn
