Urbanite

Column: Twitter has a tough act to follow

MINYANVILLE

(Credit: MINYANVILLE)

Last week's quarterly results announcement made it clear, if nothing else had, that Twitter is not the second coming of Facebook. The question remains whether it is a whole 'nother thing of great value, as a social phenomenon and as a public company.

Certainly, Twitter's first quarterly earnings report showed that it can't match Facebook's unique trajectory as a social media phenomenon --...

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Twitter: The bears sweat the details

MINYANVILLE

(Credit: MINYANVILLE)

Twitter is taking an absolute beating post-earnings, mostly because of one measly stat: Its quarter-over-quarter growth in monthly active users fell to just 4% from 6% in Q3.

Incidentally, Facebook's quarter-over-quarter growth fell to 4% in the second quarter of 2013.

But at that time, Facebook had over 1.1 billion users.

As of the fourth quarter reported yesterday, Twitter was...

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Facebook teams up with Fox on Super Bowl

Facebook

(Credit: Getty Images)

Facebook is collaborating with Fox Sports for Sunday's Super Bowl broadcast, the social network's latest move to increase its role as a hub for real-time conversations around sports and news events.

Fox will integrate content from Facebook into its pre-game television programming, including public comments from Facebook and Instagram users about the football game as well as fan statistics...

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Column: Changes will make 2014 a banner year for ad blockers

MINYANVILLE

(Credit: MINYANVILLE)

Think back to 2012 -- a big year for Facebook and its users. Monetization was in the air; the social network rolled out news feed ads in January, promoted posts in the springtime, and sponsored search results that summer. CEO Mark Zuckerberg had long since made his peace with advertising, but it wasn’t until Facebook’s IPO that users began to feel the full weight of this revenue stream, when ads...

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Column: Facebook makes a mobile move

MINYANVILLE

(Credit: MINYANVILLE)

In the latest sign that Facebook takes its move to mobile seriously, the company has acquired a young start-up company based in Bangalore, India, and is moving its entire engineering team to Menlo Park, California, to help improve Facebook’s mobile apps.

The acquisition is one of two big developments at Facebook this week, and the second one will be much more visible to users, at least at...

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Facebook to test video ads, opening new revenue source

facebook logo

(Credit: Getty)

Facebook Inc took a first step on Tuesday toward selling video ads that play automatically in newsfeeds, moving cautiously to unlock a source of revenue that could annoy users.

The world's largest social network, which had long been expected to try and grab a larger slice of the $66 billion U.S. television advertising market, will start by working with Summit Entertainment on ads for "Divergent,"...

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Column: Facebook keeps investors happy; forgets everyone else

MINYANVILLE

(Credit: MINYANVILLE)

Facebook users got coal in their stockings earlier this month when the social giant announced a few major changes. Henceforth, News Feed will prioritize "high quality content," or links to outside news articles.

The message to users: If you’d like anyone to see your next status update, you may want to include a shout-out to one of Facebook’s media partners. The network also said...

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Column: 7 things that will affect Facebook’s earnings next year

MINYANVILLE

(Credit: MINYANVILLE)

When Facebook released its latest quarterly earnings report on Oct. 30, investors were instantly bummed out. Then they were euphoric, and then they were all over the place, until finally they were, overall, pretty pleased. The stock hit $50.57, up .73%, in trading Thursday.

There’s plenty in the numbers to be pleased about: Profit for the quarter doubled compared to the same period last year,...

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