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LI girls part of new-look Scout cookies

Photos of Girl Scouts from Nassau County will

Photos of Girl Scouts from Nassau County will be on the new packaging of Scout cookies, including Thin Mints, Tagalongs and Samoas. Credit: Handout

Girl Scout Cookies will get a new look for the upcoming sales season, and Scouts from Nassau County are featured on the new packages, the organization said Monday.

The new design will showcase five entrepreneurial skills that the organization teaches girls, the Girl Scouts of the USA said in a statement. Nassau girls are pictured on four of the six varieties sold on Long Island, said Donna Rivera-Downey, spokeswoman for Girl Scouts of Nassau County.

The skills that will be displayed are goal-setting, decision-making, money management, people skills and business ethics. "We want people to know that with each purchase of Girl Scout Cookies . . . they are helping girls to be future business leaders and to make a difference in their communities," said national chief executive Anna Maria Chávez said.

Boxes of Thin Mints, Tagalongs, Samoas and Savannah Smiles will feature Nassau Scouts, Rivera-Downey said.

Maribel Sabino of Bellmore, a 14-year-old ninth-grader at Calhoun High School in Merrick, said she thought her photograph on the Thin Mints box would help her sell more cookies. "A lot of my friends and my teachers all know about it and they can't wait to buy them," she said. Her 11-year-old sister, Rachel, is on the Savannah Smiles box, said their mother.

The girls said the photos were taken about a year ago. "It was a great opportunity," said Kavita Gera, 15, of East Meadow, a student at East Meadow High School whose photo is on the Samoas and Tagalongs. "It was really cool to see the whole process that goes into producing the pictures."

The new look is part of a Girl Scouts brand renewal as the 3.2 million-member organization marks its 100th birthday.

Anthem Worldwide, a unit of marketer Schawk Inc., did the redesign. David Hume Kennerly, a Pulitzer Prize-winning photographer, took pictures of Scouts from the New York metro area for the boxes.

The Girl Scout Cookie Program, with about $790 million in annual sales, starts in October and runs through May, with sales peaking in late January or early February.

This story was supplemented with a report from Reuters.

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