“Female Capital” brings together a diverse panel of speakers to broaden discussion of female empowerment, examining education and advertising as paths to progress
Cannes, France (PRWEB) June 21, 2016
J. Walter Thompson Company, one of the world’s best known and longest standing marketing communications brands, announced today that it will co-host its third annual women’s panel in Cannes alongside The New York Times.
Set for Wednesday, June 22 at 11:00am CEST, the invite-only panel, dubbed Female Capital, marks the third year in a row where J. Walter Thompson will use Cannes’s global platform as a sounding board for women, one of the world’s greatest emerging markets and the consumer demographic at the top of the ad industry’s creative and growth agendas.
The panel will include an introduction by Tamara Ingram, J. Walter Thompson Company’s Chief Executive Officer, and will be moderated by Meredith Kopit Levien, Chief Revenue Officer of The New York Times.
The panel which offers a diverse medley of speakers from a range of sectors includes:
- Madeline Di Nonno – CEO, The Geena Davis Institute on Gender in Media
- Claudia Gonzalez – Chief of Public Advocacy, UNICEF; Executive Office of the Secretary General, United Nations & Marketing Professor, University of Geneva
- Bodo Hoenen – Social Entrepreneur & Founder of Dev4x
- Rachel Pashley – Group Planning Head, J. Walter Thompson London
- Franchesca Ramsey – "The Nightly Show" writer & contributor, actress, comedian & video blogger
Ingram said of the panel, “With diversity at the top of our agenda, I am honored to mark my first Cannes as J. Walter Thompson’s CEO by hosting such a critical conversation that really encourages the industry to look inwardly in order to move the world forward. And this is just the type of provocative discussion that can help diversity become more of a reality and less of a slogan.”
The panel is an expansion of J. Walter Thompson’s Female Tribes program, which kicked off in February with “Her Story,” a four-part documentary series co-produced by J. Walter Thompson Entertainment for BBC World News. The second pillar of the program, a two-year-long project launched in May, features an in-house study with original research and insight about the global female consumer.
J. Walter Thompson first tackled the topic of female leadership and female empowerment in the 2014 “Women Aren’t Creative?” panel discussion at The Girls’ Lounge in Cannes. The panel marked the launch of the Helen Lansdowne Resor (HLR) Scholarship, an international opportunity that offers five female students the opportunity to win a scholarship up to $10,000, an internship and a mentorship at a J. Walter Thompson office.
Tune into J. Walter Thompson’s Twitter page @JWT_Worldwide on Wednesday, June 22 at 11am CEST/5am EST for live tweets and live video from the event.
The panel will be recorded and available for viewing on the J. Walter Thompson YouTube channel on Friday, June 24.
ABOUT J. WALTER THOMPSON COMPANY
J. Walter Thompson Company was founded in 1864 and has been making pioneering solutions that build enduring brands and business for more than 150 years. Today the company has evolved to include several global networks including J. Walter Thompson Worldwide, Mirum and Colloquial.
For the original version on PRWeb visit: http://www.prweb.com/releases/2016/06/prweb13501617.htm