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Urban Outfitters plans unique shop at Walt Whitman mall

A rendering of the Urban Outfitters store planned

A rendering of the Urban Outfitters store planned for Walt Whitman mall. The store is scheduled to open its doors in August. Photo Credit: Handout

Urban Outfitters plans to introduce a one-of-a-kind layout and design in its third Long Island store, which is scheduled to open its doors in August at the Walt Whitman mall, a company official said.

The two-story, 7,892-square-foot store in Huntington Station will have exposed steel on both levels and a suspended staircase, according to the Philadelphia-based youth apparel, accessories and home goods retailer. The store will feature a vintage strip showcasing a mix of some higher-end products as well as thrift items. A store artist will create display concepts specifically for that store.

"No one store looks exactly like the other," said Sandra Martinez, Urban Outfitters' district manager of the New York metro area. "Visually, the aesthetic is unique to each space."

The new Urban Outfitters store is one of as many as 30 mostly upscale new shops opening at the newly renovated Walt Whitman mall, now called the Walt Whitman Shops. The chain's parent company, Urban Outfitters Inc., also owns the upscale apparel chains Free People and Anthropologie, both of which are tenants of the mall. The other Outfitters are at Roosevelt Field and Manhasset.

"We found a niche that hadn't been tapped into," Martinez said of Urban Outfitters, a hipster retailer with a lower price point than the company's other two chains. "We can offer something to Walt Whitman that isn't there right now."

The company found a shared "vibe" with the new store's surrounding communities, Martinez said.

"We have a lot of employees living in the Huntington [area], and we have a lot of employees involved in the music scene, in the artistic community, and music and fashion," Martinez said. "I do think that local area has the same aesthetic and the same vibe we look for with Urban Outfitters."


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