Is the car a real car? No (looks to be an old Kia Optima). Is the ad campaign real? Yes.
Visit 2011mediocrity.com for videos, vehicle comparisons and even a video game about commuting.
It's Subaru's jab at car companies like Toyota who build dull beige sedans for dull people. I happen to know a lot of dull people who would love a predictible no-frills vehicle.