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Hertz adds Tesla cars to fleet under Dream Cars program

Tesla plans to deliver 21,000 Model S sedans

Tesla plans to deliver 21,000 Model S sedans this year, and double that volume in 2014. A Florida buyer just bought one using Bitcoin. Credit: AP

Hertz Global Holdings Inc., adding more upscale autos to its fleet, said it’s offering Tesla Motors Inc. electric cars at two airports in California.

Hertz is introducing Tesla Model S and Roadster rechargeable cars to its fleet at Los Angeles and San Francisco airports, the Park Ridge, N.J.-based company said Sept. 25 in a statement. Hertz has five Teslas combined at the two airports, with rental prices starting at about $500 a day, Paula Rivera, a Hertz spokeswoman, said in an email.

The Tesla models expand on a lineup of higher-priced cars that Hertz has added to its fleet under its Dream Cars program, which includes Ferrari and Lamborghini cars. In July, Hertz won final regulatory approval for its $2.3 billion acquisition of Dollar Thrifty Automotive Group Inc. The merged companies compete with closely held Enterprise Holdings Inc. and Avis Budget Group Inc.

Tesla has seen its market value top $20 billion this year. The Palo Alto, Calif.-based company is intent on becoming the world’s most profitable seller of battery-powered cars. The company plans this year to deliver 21,000 of its flagship Model S sedans, priced from about $70,000, and double that volume next year as sales in Europe and Asia expand.

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