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Kim Kardashian shows off new fragrance ads

A photo of Kim Kardashian posing for her

A photo of Kim Kardashian posing for her new fragrance campaign. Credit: via Twitter

Kim Kardashian is getting back to business. 

After a tough 2011 -- a whirlwind romance, wedding and divorce -- the middle Kardashian sister is starting off 2012 with a new fragrance campaign, and she is giving fans a sneak peek on her Twitter account. 

The "Kourtney and Kim Take New York" star tweeted the photo, above, from the campaign for True Reflection, her new fragrance. 

"Another pic from my new True Reflection fragrance ad campaign...ultra glam! LOVE red lips! #ChannelingElizabethTay," she tweeted.

Kardashian, 31, already has two perfumes. She also has her own shoe company,, and she recently released a line of fitness DVDs.

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