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E*Trade baby: The outtakes

Of all the ads for any year's Super Bowl, few are more memorable than those of the E*Trade talking baby.

There'll be another this year, in the third quarter, but of more immediate interest: E*Trade and ad agency Grey found babies that looked (as much as babies can look) like the announcers and hosts -- you know, Terry Bradshaw and Michael Strahan and so on. These babes then talk with their adult counterparts in a noncommercial segment. I suppose this belongs under the must-be-seen-to-be-believed category ... (The E*Trade ad itself? The baby is getting measured for a suit.)

So now this: Every year E*Trade and Grey put together the ads that never made it to air; the compilation usually goes viral, and this one did as well. Take a look.


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