Scattered Clouds 45° Good Afternoon
Scattered Clouds 45° Good Afternoon

Grammys: 26 million, or 10 m under the Oscars



  Best in six years.

  Almost absurdly bigger audience than the Emmys gets these days.

 Not even in the same universe as the Tonys.

  And only 10 million less than last year's Oscars.

  What is the Grammys secret and what might be an obvious solution before  the Academy of Television Arts & Sciences?

  Simple: Nominate Beyonce for six awards, and then make sure she turns up at the Shrine to receive the bounty. 

  Here are the fax from CBS:


 From 8:00-11:30 PM, THE GRAMMY AWARDS posted a 14.3/23 in households with 25.80m viewers, 10.6/24 in adults 25-54, 9.8/24 in adults 18-49 and 9.1/24 in adults 18-34.  From 8:00-11:00 PM, CBS dominated the competition in all key ratings measures.

Compared to last year's broadcast (on February 8, 2009), CBS was up +28% in households (from 11.2/18), +36% in adults 25-54 (from 7.8/18), +32% in both adults 18-49 (from 7.4/18) and adults 18-34 (from 6.9/18) and added +6.75m viewers (from 19.05m, +35%).


More Entertainment