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NBC corporate overhaul: The memo


 As expected, NBCU - soon to  be ComcastNBCU - has gone through the long-reported corporate overhaul. In fact, so long-reported that this afternoon's announcement feels almost like old news. Of interest: Ted Harbert, former ABCE chief, and E! boss is joining. That too was out there last week. But enough! Here's the memo, from Steve Burke, Comcast president...And thanks to Mike Schneider of Variety for posting...


For nearly a year, we have worked hard to identify people from NBC Universal, Comcast

and outside the two companies to form our new leadership team when the deal closes. 

Our goal has been to find people who have the skill sets we need to succeed and who

reflect the values that will be the hallmark of NBC Universal, including teamwork,

integrity, creativity and a commitment to treating people the right way.

We have also been very focused on putting in place the best possible organizational

structure.  To that end, we have created some new positions, changed the scope of

others, and shifted some reporting assignments.  We think we’ve developed a structure

that organizes the company in the smartest way possible.


We are beginning our leadership announcements now because with the anticipated close of the deal nearing, we want to give everyone enough time to begin to think about the specific opportunities and challenges they will face beginning the day of the close. 

This is particularly true for areas that have transition work to complete before we

close.  While new roles won't be effective until the deal closes, and while there will

be more announcements to come, it is important that we are prepared to hit the ground



To that end, I am pleased to make the following initial announcements of members of the

new NBC Universal senior management team:


Bonnie Hammer will become Chairman, NBC Universal Cable Entertainment and Cable

Studios.  USA, SyFy, E! Entertainment, G4, Chiller, Sleuth, Universal HD and UCP

(Universal Cable Productions) will report to Bonnie.  Neil Tiles will remain President

of G4 and report to Bonnie as will a newly appointed president of E! Entertainment.

Lauren Zalaznick will become Chairman, NBC Universal Entertainment & Digital Networks and Integrated Media.  Bravo, Oxygen, and iVillage will continue to report to Lauren, as will the Integrated Strategic Marketing Group, which oversees initiatives including Green Is Universal, Healthy at NBC Universal and Women at NBC Universal.  Digital properties Daily Candy and Fandango, Spanish language broadcaster Telemundo, and cable networks mun2, Style, and PBS Sprout will also report to Lauren.  Telemundo will continue to be led by Don Browne (President) and Jackie Hernandez (Chief Operating Officer);  Salaam Coleman Smith will continue to lead Style; and Chuck Davis will continue to lead Fandango and Daily Candy, each reporting to Lauren.


Dave Cassaro will become President, Cable Advertising Sales, reporting to both Bonnie

and Lauren.  Dave will be responsible for cable and digital sales. Steve Mandala, Peter

Naylor and Mike Rodriguez will report to Dave.


Ted Harbert will join NBC Universal from Comcast as Chairman, NBC Broadcasting. Ted

will be responsible for broadcast advertising sales, NBC affiliate relations,

companywide research, domestic TV syndication and the NBC station group.  Alan Wurtzel, Barry Wallach, Vivi Zigler and John Wallace will report to Ted.


Marianne Gambelli will become President, NBC Network Advertising Sales. She will be

responsible for network primetime, news and sports advertising sales and she will

report to Ted.


Bob Greenblatt will become Chairman, NBC Entertainment, responsible for all aspects of

prime time and late night programming, business affairs, West Coast research,

marketing, public relations, scheduling and NBC Universal Media Studios. Most recently,

Bob was President, Entertainment for Showtime Networks, Inc.  Marc Graboff and Angela

Bromstad will report to Bob.

Steve Capus will continue to serve as President of NBC News/MSNBC.


Mark Hoffman will continue in his position as President of CNBC.


Dick Ebersol will become Chairman of the NBC Sports Group.  He will be responsible for

NBC Sports, The Golf Channel, Versus and the Comcast Regional Sports Networks. Jon

Litner (RSNs), Jamie Davis (Versus) and Earl Marshall (Golf) will report to Dick.


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