In an age of technology, instant gratification and an "I want more" mentality, it's easy to believe that today's generation of kids would mostly value material things, but a recent survey by Nickelodeon actually showed the opposite.
According to the study, the majority of kids ages 9 and under believe that being nice, smart and funny are more important than having the best clothes or being up on the latest music.
These results were part of a research effort comparing kids born since 2005 to the Millennial generation that came before them.
The research also showed that today's kids are closer to their families, with 80 percent agreeing that they wished they could spend more time with their parents, and 70 percent saying that they love their siblings "no matter what."
Today's tots are also more self-assured than ever, with 96 percent saying that they believe they can accomplish anything they want to if they work hard enough for it.