Half the fun of attending a Marc Jacobs fashion show is deciphering what it all means. It’s never easy.
Just walking into his Fall 2013 show at the Lexington Avenue Armory Thursday night — the final show of Mercedes-Benz Fashion Week — begged the question: Why is that giant, blinding circle of light hanging in the middle of the armory, and making everyone look jaundiced? A “Land of the Midnight Sun” theme? Harvest moon? “No flash pictures!” security pleaded. What — will the orb explode?
Haunting choral music serenaded as models circled round, garish and hepatitis-y in glittery metallic skirts, suits, short shorts and coats, one topless woman demurely covering herself with her arm. Hair and makeup hinted of a rumpled, bitter Pat Benatar.
After the models exited, they returned for a second round with the lights turned up. Now you could see the pieces weren’t all gold — there’s a sparkly chocolate pencil skirt, camel coats, emerald and ruby numbers, office-ready cable knits, a smart shirtdress. Rocking a ‘40s Hollywood vibe were high-waist shorts, Jean Harlow-like satin pajamas and Oscar-worthy gowns, plus ankle strap shoes.
The message? Things are not as they seem? Worshipping golden idols blinds us? Dawn of a new day? Hard to say. But beyond the astronomical Con Ed bill, one thing was clear — the clothes were, wearable, pretty. And that’s gold for retailers.