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Jones Beach loses SmorgasBar

SmorgasBar, an offshoot of the Brooklyn food market

SmorgasBar, an offshoot of the Brooklyn food market Smorgasburg, has four craft beers on tap at Jones Beach in Wantagh. Photo Credit: Aaron Zebrook

After a season in the gastronomic sun, the food at Jones Beach is back to business as usual. Last years SmorgasBar the popular waterside outpost of Smorgasburg, Brooklyns open-air weekend food market is not returning: No more wood-fired pizza, fresh-shucked oysters, artisanal nachos or local craft beer.

According to Eric Demby, a co-founder of Smorgasburg, SmorgasBar was a pilot program for a possible contract for all the Jones Beach food and beverage concessions. But, he said, taking that on was beyond our capacity.

Randy Simons, a spokesman for New York State Parks, Recreation & Historic Preservation, said that part of the plan for Jones Beach Revitalization effort will focus on the expansion of food and beverage as a focal point in the transformation of the park.

The SmorgasBar tent and seating area at the Central Mall provided an alternative to the park's adjacent main food concession pavilion. For 2015, that pavilion will be run by the same concessionaire as last year: J & B Restaurant Partners of Top Flight Foods LLC.

J & B will be expanding its Jones Beach menu this year. In addition to hot dogs, hamburgers and fish and chips, it will include such new items as lobster rolls ($14.50), fish tacos (2 for $9.75), build-your-own burrito ($9.50).

Currently, food service at Jones Beachs Central Mall (located near Field 4) is open daily from 9 a.m. to 5 p.m. Hours will extend and concessions will open at the other fields by June 27.

Correction:  An earlier version of this story misidentified the company that operates the food and beverage concessions at Jones Beach and some of its prices.

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