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What's the hottest club? There’s an app for that

Two men were charged with selling a prototype

Two men were charged with selling a prototype of an iPhone they allegedly found at a Redwood City bar in March 2010. (June 29, 2010) Photo Credit: AP

Whether you go out from time to time or spend every night barhopping, one of the hardest things to guess is where to go – as in what’s hot and what’s not.

It’s a common occurrence: You and your friends arrive on the scene only to find an empty venue. So do you leave? Make the best of it? Either way, it’s bound to be a disappointment. However, there may be a remedy to taking this risk --  if this budding smartphone application takes off.

Called SceneTap, the free download connects to dual cameras armed with facial-detection technology. The two cameras, placed at the entrances of pubs and clubs, keep track of how many guests are coming by while simultaneously noting age and gender of patrons.

The collected data would update every five minutes, giving ScreenTap users the ability to truly know where the party is and whether your age range is represented. In addition, site users could take advantage of various specials, all the while networking in Facebook and/or Twitter-esque fashion. (Anyone fearing that they might end up on YouTube because of the camera footage need not worry, as the cameras do not record any actual footage.)

Could we see this on Long Island? The product is only up-and-running in Chicago but SceneTap is currently working on its network of venues in New York, and is hoping to begin a presence in the five boroughs within the next few months (subject to the installation of the necessary technology at venues). Are there advantages for nightclubs to allow a system that would let potential visitors know that the crowd that night is light? The company’s plans would allow participating establishments to post specials, such as drinks, to increase traffic.

For more information, check out the app online at scenetap.com.

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