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Long IslandTowns

LIer describes famous ad campaign

Earl Carter, who lives part-time in Orient, spent more than 40 years in the advertising industry, living the profession glamorized on AMC's "Mad Men." In this installment of Newsday's "In Another Light," Carter, who also is a fiction author and professor, discusses his decades-long struggle to gain recognition for his most famous ad campaign, "Be All You Can Be," which ran on TV and in print for the U.S. Army for more than 20 years. Videojournalist: Erin Geismar (Aug. 26, 2012)