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Social media discussed at Hofstra symposium

Adam Isserlis speaks at the University Club at

Adam Isserlis speaks at the University Club at Hofstra University where the Wilbur F. Breslin Center for Real Estate Studies is hosting a conference titled �Social Media and Real Estate Development� on Tuesday, November 16, 2010 in Hempstead, New York. (Photo by Howard Schnapp) Credit: Photo by Howard Schnapp

At a Hofstra University breakfast symposium Tuesday, some attendees typed furtively on their BlackBerrys while others had their PDAs out in the open, where their breakfast plates had been.

It was a fitting activity for the symposium topics: how social media is a must in this digital age for real estate developers and how the AvalonBay Communities' plan in Huntington Station fell apart after opponents spread their message through Facebook.

"It is everything today," panelist and state Sen. Charles Fuschillo Jr. (R-Merrick) told the 170 attendees. "It is the way people decide to communicate to each other."

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