Are “Glee’s” charms starting to fade?
Maybe, considering that “Glee: The 3D Concert Movie” bombed at the box office last weekend, raking in just $5.7 million and landing in 11th place.
MTV News decided to investigate the flick’s failing and consulted various experts.
Apart from a bad marketing campaign, competition from “The Help” and the ludicrous fact that it was in 3-D, one of the biggest problems seemed to be that adults — who make up the bulk of the show’s fanbase — weren’t racing to theaters.
“True fans of the TV series aren’t just teens,” Jeff Bock, box-office analyst for Exhibitor Relations, told mtv.com.
“The majority of fans are adults, and they certainly aren’t the demographic that will run out to see a concert film, especially one that is in 3-D," he said.
True, but we think the biggest problem is that the appeal of the archetypal characters and the semi-smug plotlines are starting to wear a little thin.