Steven Beltrani is a New York-based publicist, working with a variety of well-known consumer, lifestyle and fitness brands, and celebrities. He started out as a financial analyst in the real estate sector of an international financial advisory firm after graduating from Penn State University with a degree from the Smeal College of Business.
Why did you switch? The economic recession affected me in 2008. Shortly after that, I decided to take an unfortunate situation and use it to my advantage of pursuing a career that I felt a strong passion for. In early 2009 I introduced myself to the founder of Charity Happenings at a charity gala and in a 20-second conversation told him what a fan I was of his business, and how I would work for free to gain the experience. My friends who were there that night told me that conversation would change my life. Little did I know at the time how right they would be. The next week I started interning there, and attending numerous charity events per week, meeting a tremendous amount of new people, press, and photographers. I was soon tapped as an editor for a Hamptons-based magazine, and landed my first job at a public relations agency based off of the resume I had built by hosting and working on various events. The rest is history.
What are some of the pros and cons of your new career? There's a great amount of pressure and responsibility when it comes to representing a brand or personality; every decision that I make has an influence on public perception, which effects their business revenue and growth. It's something that I take a lot of pride and strategic caution in doing. I work with a lot of different people each day, from some of the most talented writers and producers throughout the world, to international celebrities. It's an opportunity I never take for granted. I thrive off of the feeling that no day in this industry is ever the same as the day before; it keeps my work exciting and fresh.
Are you happy with your career switch? In the beginning, I certainly had feelings of fear and doubt. I didn't have any educational background in public relations and needed to rely on my own confidence and drive in creating this career for myself. If I had to relive some of the hardships of an uncertain career path again to get to where I am today, I would. Every experience, whether good or bad, is an experience and one that I'm continually grateful for.
Do you think you might ever change your career again? Definitely not. I'm in it to win it.