The NFL announced yesterday it would partner with Yahoo! for its first live stream of an NFL game when the Bills and Jaguars play in London on Oct. 25.

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The stream, which will be produced by CBS Sports, amounts to an experiment in a new way to distribute games, using a relatively low-profile matchup when other games are not being played: 9:30 a.m. Eastern Time.

The only markets in which the game will be seen on television are Buffalo and Jacksonville.