Through Jan. 31, the Heat led the NBA with a 118 percent increase in local television ratings compared to last season, according to Sports Business Journal. The Cavaliers had the biggest fall – 53 percent.
Hmm. Let's think about this. Has anything important changed involving those franchises since last year? See, class, understanding TV ratings isn’t so complicated after all!
The Spurs had the highest average local rating with 10.01 percent of homes. The Nets were last – by a wide margin – on YES with a paltry 0.29.
So on a given night, the Spurs average 35 times as high a percentage of their market as the Nets do of theirs!
Meanwhile, in the NHL, the Islanders were down 23 percent on MSG Plus. But their average of 0.30 percent of homes did not land them in last place. The Thrashers (0.26) and Panthers (0.19) were lower.