Well, more than college football anyway.
After finishing 56th out of 56 major markets for the BCS Championship Game in January, averaging 8.1 percent of homes, the New York market ranked 47th out of 56 for Monday's NCAA basketball final at 10.0 percent.
(For the tournament overall, New York ranked 49th.)
The No. 1-rated market for Monday's final was Indianapolis at 49.2. The average for all 56 markets was a 13.3.