CBS’ Verne Lundquist will receive a Lifetime Achievement Award at the 37th annual Sports Emmy Awards in May.

The National Academy of Television Arts and Sciences announced the award on Thursday.

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The news widely was hailed because, well, he’s Verne Lundquist, a hugely popular figure in the sports media business. And the news came with a nice little added timing wrinkle:

It arrived two days after the 20th anniversary of the release of “Happy Gilmore,” the Adam Sandler golf spoof in which Lundquist plays himself – and which has played a big role in maintaining the now-75-year-old’s coolness quotient among younger generations of sports fans ever since.

So, to quote Lundquist from the film, expect quite a large and economically diverse crowd at Lincoln Center when he picks up his Emmy on May 10.