'Branding' helps laws go down more easily
Photo credit: AP | President Barack Obama speaks in the East Room of the White House. (June 28, 2012)
Promotional phrasing -- or propaganda, as some might call it -- routinely finds its way into the very titles and texts of our nation's laws.
In a world of short, half-understood slogans, these titles can serve as little billboards for an official act -- leaving opponents to scramble for negative, alternative nicknames.
President Barack Obama signed the Patient Protection and Affordable...
