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Small business: Effective public speaking

Jamie Herzlich

Newsday columnist Jamie Herzlich Jamie Herzlich

Herzlich writes the Small Business column in Newsday.

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Public speaking can be a great way to establish yourself as an expert and generate new leads, or it can be a tremendous waste of time.

You can deliver endless speeches to endless groups and walk away with nothing to show for it.

If you're looking to maximize your public speaking engagements, then you need to deliver an effective lead-generating speech that not only captivates your audience...

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