Small Business: How to avoid spamming clients
Quick ReadWinnow the e-mail list of your business to clients who have indicated they welcome your information otherwise you are just 1 in 200 billion daily spam e-mails
Photo credit: Getty Images | Small business owners who are marketing their enterprise through e-mail must be careful to avoid becoming spam. (2003)
No one likes getting spam, yet about 200 billion spam e-mails are sent daily worldwide.
This poses a particular challenge to e-mail marketers, who are trying to get their message out to a highly skeptical audience.
The best way to avoid being labeled a spammer is to send your e-mails to recipients who actually want to receive them. This means having a highly targeted opt-in list, experts...
