Do CEOs make best spokespeople?

Your company’s chief executive is the best spokesperson for your business, right?
Wrong, says communications expert Jim Cameron, at an event Jan. 11 sponsored by the
Public Relations Professionals of Long Island.

“Why the CEO is the Wrong Media Spokesperson” will be held from 12 noon to 2 p.m. at the Melville Marriott, 1350 Old Walt Whitman Rd. in Melville. Admission for members of PRPLI is $45 and $60 for non-members.

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