Fresh Market, SoulCycle to freshen up Woodbury Common

After suffering during the recession and its aftermath, Woodbury Common is undergoing a makeover designed to get its mojo back.

Originally built in 1974 as a small boutique shopping center, the Woodbury complex is expanding its footprint to debut gourmet grocer Fresh Market and add SoulCycle, a fitness chain that has inspired a devoted fan base. The center's owner, Kabro Associates, is revamping its layout and boosting its tenant mix to regain the edge it had before the recession.

All of that bodes well for long-term tenants like Tallulah, an upscale women's clothing shop that has been at the center for 19 years.

"The point is nobody in Woodbury is going to have Fresh Market, and nobody is going to have SoulCycle," said Lon Goldstein, who co-owns Tallulah with David Ostrove.

Goldstein and Ostrove recently relocated their shop within the center, giving the store an interior makeover. The building where they had been located was demolished to make way for parking and to increase the center's visibility from Jericho Turnpike. Tallulah, in business for 29 years, will be near SoulCycle -- a strong generator of customer traffic, Goldstein noted.

Despite the center's struggles during the recession, Tallulah was buoyed by a loyal clientele, Goldstein said. He said the store had offers from other shopping centers, but he had faith in Kabro Associates.

"I had confidence that they would bring the center back to where it was," he said.