Samsung acquires Viv, seeks to create smartest digital assistant

Samsung is joining the race to create the smartest digital assistant by acquiring Viv, a Silicon Valley startup launched by the same entrepreneurs who sold Siri to Apple.

The technology helps Samsung compete against the flock of voice-activated digital concierges such as Siri, Amazon's Alexa, Microsoft's Cortana and Google's Assistant.

Samsung plans to implant Viv into phones, televisions and a wide range of other devices.