'The X Factor': The big plug
British music mogul Simon Cowell holds his honorary Bafta Award, during the British Academy Television Awards at the London Palladium in London. (June 6, 2010) Credit: AP
"The X Factor" promotion bowed tonight during the All-Star Game, and it's a dandy: very well produced, with just the right touch of "wry." Here it is, if you missed it:
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