Did 7-Eleven coffee cup vote predict President Trump — in 1989?

President Donald Trump, seen here on Jan. 29, 2018, has been on LI voters' radar for decades. Credit: AFP/Getty Images / Mandel Ngan
Every vote — well, every cup — counts.
It may have taken until 2016 for Donald Trump to win a presidential election, but Long Islanders were ready to vote for him as early as 1989. That year, a 7-Eleven cup count — where customers purchased coffee cups that corresponded to different answers — asked, “If Donald Trump ran for president, would you vote for him?”
Nearly 1 million people weighed in on the informal survey at their local 7-Eleven, with 59 percent saying they’d vote for Trump, according to a company news release in November 1989.
The poll was conducted in stores in western Connecticut, Long Island and northern New Jersey as part of a weekly promotion called “Sound Off at 7-Eleven.” Customers answered a question of the week with purchases of “yes” and “no” coffee cups, and non-coffee drinkers could also fill out survey cards with their answers.
The questions ranged from thorny issues, like “Does Congress deserve a 33 percent pay hike?” to silly queries like “If you went to the beach and found it was a nude beach, would you stay?”
At the time, Trump was in the midst of building the now-shuttered Trump Taj Mahal hotel and casino in Atlantic City, which 7-Eleven noted “would dwarf The White House, let alone the log cabin where Abraham Lincoln was born.”
However, the company questioned whether he’d be successful in a run for president, highlighting other wealthy businessmen who ran unsuccessfully, such as former New York Gov. Nelson Rockefeller, who attempted to run for president three times.

Newsday covered the "Sound Off at 7-Eleven" cup count featuring Trump in January 1990. Credit: Newsday
Trump wasn’t quite as successful in 7-Eleven’s 7-Election polls, however. Those polls, which run from August to November on election years, tally coffee cups per candidate. In 2016, Hillary Clinton narrowly pulled ahead in the national race.
The results for the metropolitan area were no longer available.
And in the actual 2016 election, Trump got only 48.6 percent of the votes on Long Island, not quite reaching that 59 percent attained more than 25 years earlier in the 7-Eleven cup count.
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