Healthy hotel chain is planned
British-based InterContinental Hotels Group PLC, which owns Holiday Inn, is planning to build a healthy hotel chain that will include rooms with a coat rack that can double as a pullup bar, healthier food options and a gym behind the front desk. Credit: iStock
Holiday Inn's parent company is developing a hotel brand aimed at travelers who want to work out and eat in a healthy way on the road.
British-based InterContinental Hotels Group PLC said it's planning to open the first Even hotels in early 2013. The guest rooms will have space to exercise and amenities such as hypoallergenic linens and healthier food options.
The midpriced chain will have large gyms behind the front desk, as well as a "marketplace" in the lobby that will offer food.
Rooms will have traditional features that can also be used to work out, such as a coat rack that's built strong enough to double as a pullup bar. Rooms will also have an exercise mat, LED dimmers and anti-bacterial wipes. IHG expects to sign franchise deals for 100 Even hotels within five years.
