Small Business: Be a standout on LinkedIn
With more than 135 million users on LinkedIn, it's important to create a unique profile that will help set you apart, say experts. (Oct. 25, 2011) Credit: AP
Creative. Innovative. Dynamic.
All very descriptive words, but terribly trite, according to LinkedIn's recently released 2011 list of the most overused words and phrases in member profiles.
With more than 135 million users on LinkedIn, it's important to avoid the buzzwords and create a unique and complete profile that will help set you and your business apart, say experts.
"Your LinkedIn profile is your personal brand," explains Erin O'Harra, a Linked-In spokeswoman in Mountain View, Calif. "You want it to be not only complete but tailored to who you are as a professional."
With that said, here are some tips to creating a killer LinkedIn profile:
Fast Fact
More than 2 million companies have LinkedIn company pages.
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