Apple considering larger iPhone screen size: Sources

Apple is exploring launching iPhones with bigger screens and cheaper models in a range of colors in the next year, taking a cue from its rival Samsung, according to four people with knowledge of the matter.

The moves, which are still under discussion, underscore how the California-based firm that once ruled the smartphone market is increasingly under threat from its aggressive South Korean competitor. Samsung has overtaken Apple in market share through the popularity of its bigger-screen Galaxy “phablets” and by flooding the market with a range of products at different prices.

Apple is looking at introducing at least two bigger iPhones next year — one with a 4.7-inch screen and one with a 5.7-inch screen — said the sources, including those in the supply chain in Asia.