Quick show of hands: How many of you actually used Ping?
In case you don't recall, Ping was Apple's valiant effort to enter the world of social media by way of a music recommendation service through iTunes. And the reason you might not remember it is because it never caught on, went largely unsupported, and closed two years later as a colossal failure.
It's been over a year since Ping's crash and burn, and one would think Apple would steer clear of social media altogether following such a flagrant swing and a miss. And yet, the Wall Street Journal recently reported that the company has just purchased the social analytics firm Topsy for $200 million.
Topsy specializes in parsing Twitter data and has logged over 425 billion tweets since 2006 to analyze trends, topics, and campaigns -- yet another very curious buyout for Apple in recent weeks.
Out East Show: Visit The Shamrock evergreen maze, Sannino Vineyard, Seven Ponds Orchard and the Warrior Ranch Foundation NewsdayTV's Doug Geed is heading 'Out East' to showcase the ultimate local spots you need to explore.
Out East Show: Visit The Shamrock evergreen maze, Sannino Vineyard, Seven Ponds Orchard and the Warrior Ranch Foundation NewsdayTV's Doug Geed is heading 'Out East' to showcase the ultimate local spots you need to explore.
