Spike Lee, citing the success of Kickstarter campaigns for an upcoming movie version of TV show "Veronica Mars" and for Zach Braff's "Wish I Was Here," is the latest filmmaker to hop on the fundraising wagon.
Lee, 56, has taken to the fundraising website to raise money for his next project, which he describes as a sexy film about "human beings who are addicted to blood."
"The Newest Hottest Spike Lee Joint" hopes to raise $1.25 million by Aug. 21 and had already raised $17,780 from 327 backers at press time Monday, with the amount elevating minute by minute.
In Hollywood's current blockbuster-obsessed climate, "the only way as an independent filmmaker that your vision gets on screen is when you bring the money to the table," Lee explained in a video.
The "Do the Right Thing" director is also offering inducements to contributors, ranging from a thank-you tweet to his wife's courtside Knicks seat.